Rihanna is the new Face of Dior

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rihanna dior égérie spokesmodel new face black woman

crédit: Getty Image

Rihanna is Dior new brand ambassador … and becomes the same the first black woman to represent the luxury brand.

The Barbadian singer is the new face of Dior. She will be the protagonist of the fourth edition of Secret Garden, the campaign was shot at Versailles Palace. It will comprise a short film (directed by Steve Klein), which aims to present the new collection of the brand.

Since the beginning of the week, the rumor about this collaboration was spreading, when the singer was spotted at Versailles all dressed in Dior. A spokesperson for the brand confirmed the information at Women’s Wear Daily.

This is not a first professional union between Rihanna and the fashion and cosmetics world: she was the spokesmodel for Armani Jeans in 2011 (and took the opportunity to sign her own collection), Balmain and is the recurring spokesperson of M.A.C Cosmetics.

Rihanna makes history by becoming the first black woman to represent the luxury brand.

The campaign will be unveilled in Spring 2015. We look forward to discover it and you ?

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